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5 Top Strategies to Promote Your Brand for the Lunar New Year

5 Top Strategies to Promote Your Brand for the Lunar New Year

Lanterns, dragons, citrus fruit, and all things red. Even if you’ve never celebrated Lunar New Year, you’ve seen these markers of the traditional Chinese festival. As Asian communities welcome the Year of the Dragon, it’s a great time for retailers to join the party. Lunar New Year has other...