WeChat is China’s ultimate global lifestyle super app. According to Statista, in the last quarter of 2020 WeChat had 1.2 billion monthly active users from all age groups, using the app for everything from video calling and social networking to online shopping and...
The benefits of digital payments have always been there for businesses and consumers: It’s fast, secure, and easy to use. But since the COVID-19 pandemic paralyzed the world over a year ago—with a series of lockdowns and social distancing measures—e-wallets and other...
To understand why livestreaming e-Commerce (or live commerce) is so popular in China, you need to know about their shopping and technology culture. Contrary to the West, Chinese consumers skipped the physical stores and PC era and went straight to e-Commerce and...
What exactly is a Super App? Although there is no official definition, a Super App, or Global Lifestyle Super App, is an app that allows users to perform various daily tasks—ordering food, booking plane tickets, transferring money to friends, without leaving the app....
The economic and social disruption caused by COVID-19 has drastically changed consumer behaviour. In the past 12 months, we saw merchants quickly move their operations online—launching e-Commerce sites and other digital platforms—and offer contactless payments to...
Since March 2020, the COVID-19 pandemic has fundamentally changed people’s lifestyle, namely the way they make retail purchases. With confinement, social distancing, and other safety measures in place, homebound customers had no choice but to go online to buy goods...
