How OTT Pay is Fueling Alternative Payments in Malls Across North America

Whether they’re here as a tourist, to conduct business or attend school, visitors to North America need and want to shop at malls. When they do, they prefer the convenience of using the payment method they’re most comfortable with. OTT Pay allows them to do just that.

Making an Impact with Leading Mall Operators

As a global fintech payment processor company, OTT Pay is redefining the payment industry through the delivery of alternative payment methods that embrace the diversity of today’s mall shopper.

For example, OTT Pay’s World of Payments™ platform allows mall retailers to accept payments from international digital wallets such as Alipay and WeChat Pay from China. Plus, leading debit and credit card brands can be accepted as well.

One of the shopping mall operators that has recognized the value of offering alternative payment methods is Cadillac Fairview (CF), one of the largest owners, operators and developers of office, retail and mixed-use properties in North America.

“At Cadillac Fairview, our focus is on delivering great experiences that give our shoppers inspiration and efficiency, and we’re pleased to partner with OTT Pay to provide our shoppers with the ability to make seamless transactions via WeChat Pay and Alipay through our CF Shop! Card,” says Christine Poirier, Director, Loyalty, Cadillac Fairview. “By using these mobile apps, Chinese customers can spend and shop just as if they were at home.”

In addition to Cadillac Fairview, Oxford Properties, which manages notable malls in the Greater Toronto Area such as Yorkdale, Scarborough Town Centre and Square One also leverages OTT Pay to provide their foreign customers with their preferred payment method.

Why it’s Worth it for Mall Operators and Retailers

The World of Payments solution from OTT Pay lets mall operators and their retailers:

• Accept the most popular international e-wallets along with traditional payment methods such as debit and credit cards.
• Enhance the shopping experience for new and existing customers by offering a wider choice of payment options.
• Increase their customer base by tapping into the growing international community of visitors, students, and new arrivals.
• Receive payments in Canadian dollars with automatic currency conversion, regardless of the customers’ original home currency.

A Simple Payment Process for Retailers and Customers

With World of Payments from OTT Pay, retailers and customers enjoy a smooth, efficient payment experience.

1. Instant App Payment — Customers pay using their preferred payment platform from back home.
2. Foreign Withdrawal — Funds are withdrawn from the customer’s bank.
3. Digital Conversion — Automatic conversion of foreign currency to Dollars.
4. Auto Deposit — Dollar amount is automatically deposited to your bank account!

Marketing Support to Help Drive Transactions

To promote that your mall offers alternative payment methods such as WeChat Pay, Alipay and UnionPay, OTT Pay can assist you with strategic marketing initiatives.

Through our relationship with the payment providers, we have access to unique advertising and marketing opportunities on their platforms. By utilizing this availability you can run targeted social media and location-based digital and mass marketing campaigns.

To help you with the development and execution of your campaign, OTT Pay has a complete suite of marketing services, including:

• Strategy & Planning — Establish campaign budget and goals.
• Content Development — Create the right messaging and design.
• Creative Services — Produce striking visual communications thanks to our in-house studio team.
• Media Buying — Leverage OTT Pay’s preferred media partnership rates.
• H5 Page Design — Easy to share mobile-optimized web pages.
• Translations — Don’t speak the language? No problem, we can help!
• Digital & Social Media — Target audiences on popular social media platforms.
• Public Relations — Get exposure in the right news publications.
• Events — Put on interactive events to meet new clients.
• Influencer Marketing — Leverage the strong following of key opinion leaders.

Ability to Implement Loyalty and Rewards Programs

To grow revenue and build lasting relationships with customers, OTT Pay can also assist you in developing and incorporating a tailored loyalty and rewards program. By engaging and rewarding those who are using alternative payment methods, you will encourage additional sales and customer loyalty. 

Boost Mall Revenue by Facilitating Seamless Global Payments

As the retail landscape evolves, embracing alternative payment solutions like those from OTT Pay will give mall operators and retailers a clear advantage. By accommodating the preferred payment method of international shoppers, you will not only enhance the customer experience but also boost foot traffic, sales, and brand loyalty. With added marketing support and loyalty program options, OTT Pay’s World of Payments™ platform is a smart, strategic solution for malls looking to thrive in an increasingly global market.

Capitalize on the ever growing demand for Alternative Payment Methods

Implement a unified payment solution that accepts popular international e-wallets plus the leading debit and credit card brands. Learn more about OTT Pay’s World of Payments™ today.